Facebook Messenger is the king of messaging apps here in the Philippines, no contest. When you can use Facebook Messenger for free without worrying about data charges, it’s a no-brainer.
There’s a bunch of Viber chat groups for sellers, sure. Don’t ignore Viber completely.
But if there’s one messenger app you need to focus on and drive more sales, it’s definitely Facebook’s solution.
Here are 5 reasons why.
Reason #1 - Facebook Messenger is Number 1 in the Philippines
Everyone uses Messenger here in the Philippines.
The 2019 stats say the same:
And now more than ever, with everyone online, Facebook and Facebook Messenger is the platform of choice.
Check the stats:
Source: https://www.similarweb.com/apps/top/google/store-rank/ph/communication/top-free/
Reason #2 - Easily Connect Messenger to Your Facebook Page
It’s super easy to have a Facebook Page for your business. Your Page already lets your potential customers talk to you, and you can put so much information there already. You don’t need a separate website for your business.
This way, the potential customers you’re talking to on Messenger already knows a little about your business, and you just have to close the deal.
Reason #3 - Conversational Marketing is In
Most people prefer texting and messaging rather than calling now. Many people don’t even have friends’ phone numbers in their phones, majority resorting to text channels to communicate to people.
It’s a great way to sell, you’re building a relationship with your customer by talking to them and they feel closer to your brand, because it’s your brand that’s talking to them.
It’s a more personal way to sell.
Reason #4 - Extend Your Reach Easily with Facebook Ads
That’s one thing a primarily messenger app like Viber doesn’t have: an integrated system for advertisements that can reach many potential customers.
Plus, with a Facebook ad, you can get them to directly message you instead of having them go through hoops going through a separate website page.
It’s easy for your customers, which is a great thing for you, too.
Reason #5 - Easily Beef Up Your Game with Messenger Chatbots
One of the best perks of using Facebook Messenger: being able to install a chatbot to handle automated inquiries.
You know when you’ve got a viral product and everyone wants to know more but you’re so busy fulfilling paid orders? You’ve got it made, sis.
But how do you keep that going when you’re spending precious time talking to people?
Putting a chatbot to work is the answer--and thankfully, it’s very easy to get a chatbot for your business.
Focus On the Right Thing, But Cover Your Bases
We’re not saying don’t sell on Viber. It’s important to cover your bases, too. But time is gold and you only have so many hours a day. If you need to focus on selling at one platform, Facebook Messenger is the hands-down winner.
If you want to free even more time so that you can work on our channels, try an automated assistant like Chatbuddy, too. Having a chatbot manage inquiries and orders is going to help you expand your business even further.
Good luck!